A practical guide to calculating TAM, SAM and SOM for Indian startups, with rupee-based examples, common founder mistakes, and why investors trust SOM more than a big TAM number.
© 2026 StartupIndiaX. All rights reserved.
A practical guide to calculating TAM, SAM and SOM for Indian startups, with rupee-based examples, common founder mistakes, and why investors trust SOM more than a big TAM number.
How much equity should you give an investor? Most pre-seed and seed rounds sit at 10% to 20%. Here’s the formula, rupee examples, ESOP maths and India-specific rules every founder …
Six live government grant schemes, from ₹5 lakh to ₹1.5 crore, with the real disbursement details most founder explainers get wrong.
August 2026 saw wild weekly funding swings, quiet deep tech momentum, and investors turning genuinely selective. Here’s what it means going into September.
India has 1,000+ incubators now. Here’s how T-Hub, IIT Madras, CIIE.CO, NSRCEL and NASSCOM built Skyroot, Ather Energy and Agnikul, and how to pick the right one for your startup.
StartupIndiaX built a free Founder Toolkit, 9 no-login tools covering valuation, pitch decks, equity splits, runway, and government schemes, all built specifically for India’s startup numbers.
DPIIT recognition costs nothing and processes in days — yet 70% of applications fail. Here are 7 common mistakes Indian founders make and exactly how to fix them before submitting.
© 2026 StartupIndiaX. All rights reserved.